Beschrijving
Effective sales skills can help you not only close deals, but also build long-lasting relationships with your customers. This is particularly important in today's competitive marketplace, where customers have more choices than ever before. By developing strong sales skills, you can establish yourself as a trusted advisor to your clients, and help them navigate the complex landscape of buying and selling. Whether you are selling a product, a service, or even yourself, mastering the art of sales can help you achieve your personal and professional goals, and succeed in any industry.
Program
Module 1: Understanding the Sales Process. - Introduction to the sales process. - Identifying customer needs and preferences. - Understanding the competition. - Setting sales goals and objectives. - Developing a sales strategy. . Module 2: Building Rapport with Customers. - Communication skills for sales professionals. - Active listening and questioning techniques. - Building trust and credibility with customers. - Identifying and responding to customer objections. - Handling difficult customers and situations. . Module 3: Closing Sales. - Understanding the different types of sales closing techniques. - Selecting the right closing technique for each customer and situation. - Recognizing buying signals. - Overcoming customer resistance. - Negotiating and closing the sale. . Module 4: Sales Management. - Time and territory management. - Account planning and management. - Sales reporting and forecasting. - Performance management and coaching. - Sales team motivation and development. . The training program will be delivered in a combination of classroom sessions, role-plays, and practical exercises. The program will be designed to be interactive and engaging, with a focus on real-world scenarios and case studies. The program will also include follow-up coaching and mentoring to ensure that the sales professionals have the support they need to apply the skills they have learned.. . The program will be evaluated through pre and post-training assessments, as well as regular feedback from participants and their managers. The aim is to ensure that the training program is meeting the needs of the sales team and helping to drive sales performance and revenue growth.
Prerequisites
No requirements
Who is this course for
For all
Duration
The duration of the course is flexible. Contact our educational managers for more information.
Course Format
Online,Hybrid,Blended
Evaluation procedures/Certification
This training is evaluated through a test scenario and multiple choice questions. To validate the course, it is necessary to validate all the skills. For information, there is no equivalence or bridge to validate this course. To download and take our quizzes for validation of acquired knowledge, please connect to the online storage platform with your login details.
Upcoming dates
December 2025
January 2026
February 2026
How to access the course
To pre-register for this course and receive all the necessary information, please click on the registration button above. A quizz is proposed to allow us to direct you to the right course and instructor.
When to access the course
After registration, you will receive all the details to start the course.
Administrative & Educational Contact
Nduka NZEKA - formations(at)ilaria-academy.com
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"Before taking this course, I struggled with closing deals and building rapport with clientsThanks to the practical techniques I learned, I now feel much more confident and have already seen an improvement in my sales performance."
"I had no idea that there were so many different sales techniques out thereThis course provided a comprehensive overview of the different approaches and gave me the tools to experiment with and find what works best for me."
"The instructors were knowledgeable and engaging, and I appreciated the focus on real-world scenariosI left the course feeling well-equipped to handle any sales situation that comes my way."
"I've taken a lot of sales courses in the past, but this one really stood out for its focus on empathy and building relationshipsI learned how to really understand my clients' needs and concerns, and this has helped me develop more authentic, long-lasting connections."
"As someone who is relatively new to sales, I found this course to be an excellent introductionThe instructors were patient and provided clear, practical advice that I could implement right away."
"I've been in sales for a long time, but I still found this course to be incredibly valuableI picked up some new techniques and also appreciated the opportunity to reflect on my current approach and identify areas for improvement."
"This course emphasized the importance of active listening, and I found this to be incredibly helpfulBy really listening to my clients, I'm now able to identify their pain points and offer solutions that truly meet their needs."
"I was a bit skeptical going into this course, but I have to say, it exceeded my expectationsThe instructors were engaging and made the content accessible, and I appreciated the focus on practical, real-world scenarios."
"I appreciated the emphasis on ethical sales practicesThis course really emphasized the importance of honesty and transparency in building relationships with clients, and I feel much more confident now that I can sell in a way that aligns with my values."
"I found the role-playing exercises to be particularly helpfulBy practicing different sales scenarios in a safe, supportive environment, I was able to build my confidence and really hone my skills."